Natural Beauty…from around the world

with Icon Italian Connection

Natural Beauty…from around the world

At Icon we love all things natural. We are passionate about the environment and strive to use eco friendly products in our salon wherever we can.

We like to keep our finger on the pulse too when it comes to trends so super excited to have found a fabulous new family of products that are not only gentle on your hair but kind to the earth as well.

Sustainable beauty lies at the heart of Davines, a company using truly natural products that, formulated from the roucou plant grown only in the Amazon, is rich in beta-carotene (that’s 100 times more concentrated that in carrots). Davines is Italian and family owned, with a passion for substance and style, nature and science, people and spirit.

There are shampoos, conditioners, mousses, milks, oils, gels, waxes, sprays, mists and serums served up in a delicious menu of flavours and all free from harmful sulphates and parabens. We’ve been using them in the salon and our customers tell us they love them.

The packaging is a big hit too, pretty and quirky and of course eco friendly they look great on the bathroom shelf and make superb gifts. What’s more, we’ve made it easy to try them out at home as the whole collection comes in handy travel sizes. Call in to Icon Italian Connection and see for yourselves the true beauty of Davines.



Help us to help those affected by the Nepal earthquake by adding a Davines treatment to your salon appointment – cut, colour or blow dry.

For a small donation (minimum £3) we will treat you to an oh so relaxing head massage using oils and conditioning products from the OI, Essential and More Inside collections. It’s salon pampering at its best leaving your hair with extraordinary silkiness and body.

Call us to make an appointment. We run a loyalty scheme where our clients enjoy a half price cut and blow dry on their 6th visit.  Something our customers tell us they love.

Icon, 83 Newton Road, Mumbles, Swansea SA3 4BN 01792 366152

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